How one can “Maintain” Enterprise Continuity Throughout a Worldwide Pandemic

The phrase “enterprise continuity” means one thing completely different today. Many corporations are simply struggling to remain in enterprise. So how do you retain your organization worthwhile and your staff engaged particularly when they’re working from residence?

On the Small Enterprise Radio Present this week, Jeffrey Hayzlett who’s a former Fortune 100 CMO, a primetime tv host of C-Suite, and the writer of quite a few best-selling enterprise books, talks about easy methods to purposely follow enterprise continuity in your group right this moment.

Jeffrey Hayzlett Interview

Jeffrey believes that each small enterprise should transfer quick on enterprise transformation with COVID- 19; there are numerous corporations nonetheless doing nicely. He suggests pushing arduous to not simply work out easy methods to survive however put collectively a plan the place you’ll be able to thrive.

Throughout the pandemic, there are numerous issues small enterprise house owners don’t have management over. Jeff says that it’s worthwhile to give attention to what you may get carried out. He suggests specializing in “the retains”:

1. Maintain your buyer engagement. Bear in mind, out of sight is out of thoughts. Each firm wants to show up their advertising and marketing to assist their prospects to maintain these connections alive throughout powerful occasions
2. Maintain your staff centered. Enhance your communication by reducing e-mail and do extra video calls. He suggests getting collectively a number of occasions per week to foster crew constructing. Allow them to have numerous enter into what occurs subsequent.
3. Maintain money flowing. Cease non-essential bills. Attempt to get longer phrases out of your distributors. Begin tasks early even when prospects can’t pay now particularly if you happen to cost to your time which you received’t be capable to promote later.
4. Maintain your crew protected, wholesome, and sane. That is so that they don’t have further issues to fret about.

For extra recommendation from Jeffrey, take heed to all the episode on the Small Enterprise Radio Present.